Category CONSUMER FIRST

DOUBLE DIPPING

A double-sided jar created for peanut butter, and aptly named the EasyPB&J Jar, allows users to access all of the nutty stuff without going nuts. Obviously, this jar is useful for more than just peanut butter. Any spread’ll do ya good.

Check it out.

“Great idea that would work brilliantly for my homemade apple butter and preserves. Let no scone go unspread!”

by Lesley Eberts Brand Futurist The Republik Corporal Strategic Ops

Photo Credit: © Sherwood Forlee

GO WITH THE FLOW

Floating cities could one day house climate-impacted refugees. As sea levels continue to rise, visionaries design floating cities able to house up to 50,000 residents each. Go with the flow has taken on a whole new meaning.

Read more here.

“Although the idea revolves around the annihilation of some of our most important cities, one can never underestimate the impact of sound planning. With artificial mountains and an environment suitable for both humans and nature, the floating city might not be all that weird of an idea. When you think about it, how real is a place like Las Vegas, anyway?”

by Mike Randall Brand Futurist The Republik Captain Strategic Ops

Photo Credit: © Soylent News and Photos

FOSSIL FUELS

German automaker Mercedes announced they will cut petrol-fueled cars out of their lineup by 2015 in favor of alternative-powered vehicles, such as electric and bio-diesel.

Read more about that here.

“It’s not surprising to see an automotive leader taking this step given the current environmental concerns. The questions to ask are: What is really the motivation behind this and which brand will next take these same steps in cars for the masses?”

by Sam Knoll Brand Futurist The Republik Commander Analytic Ops

FEDEX GOES GREEN?

FedEx has developed a reusable shipping envelope much to the approval of environmentalists and tree huggers everywhere.

Read more about how they are reducing their environmental impact.

Will others follow suit?

“I applaud a giant company like FedEx for taking steps – even if they are small – toward a greener planet. I hope this will lead to other companies follow suit. We all need to take our own small steps in order to help the environment.”

by Ryan Cuthriell Brand Futurist The Republik Lieutenant Creative Ops

Photo Credit: via “The Accidental Environmentalist” Blog

IS THAT YOUR WALLET OR ARE YOU JUST HAPPY TO SEE ME?

A wallet for those who hate wallets? Sure. This sleek looking metal container includes a money clip and smartly holds your driver’s license and four credit cards. Easy access and modern design make it the perfect gift for that special metrosexual in your life: The Jimi Wallet.

“Waste of money that won’t fit in this wallet. And what? No hidden compartment for a condom? Come on guys… 21st century. In this age of paring down and going green, I say function should precede form. A little forward thinking here might have precluded my judgment to send this product packing to a Sharper Image warehouse.”

by Jacqueline Stevenson Brand Futurist The Republik Corporal Strategic Ops

Photo Credit: © Jimi | Mr. Smith Inc.

ANDROID SCANNERS

Introducing a new use for your camera phone: scan anything with a barcode with instant results. Just point your camera at the image and click. The program works to decode the barcode and then searches about a dozen places online for metadata and prices.You can then click on a link to visit the product’s website where you can buy the product. Local stores in your area carrying your product are highlighted with contact numbers and links to their web sites. For music, you can even play a sample clip right on your phone. Visit the project website for details on how to download to your phone.

Read more here.

“This was my idea… those bastards.”

by Gerard Blanton Brand Futurist The Republik Corporal Creative Ops